Gearlist Studio
A custom website and automated email system.
Built for $0 upfront. Managed for you every day.
$0 Build Fee Included
Tackle Makers $99/month
For lure & tackle makers, fly tiers, and custom rod builders.
- ✓ $0 Upfront Build Fee ($3,000 value included)
- ✓ Custom Lure & Gear Showcase with Drop Countdown
- ✓ Built-In Customer Email List & Automated Email System
- ✓ Hosting, Domain Setup & Daily Site Maintenance
$0 Build Fee Included
Retail Stores $199/month
For bait & tackle shops, marine supply, and online stores.
- ✓ $0 Upfront Build Fee ($5,000 value included)
- ✓ Shopify Online Store & Product Catalog Integration
- ✓ Live Store Hours Status, Interactive Map & Marquee
- ✓ Automated Customer Welcome Emails & Seasonal Blasts
$0 Build Fee Included
Guides and Charters $199/month
For fishing guides, charter captains, and outfitters.
- ✓ $0 Upfront Build Fee ($5,000 value included)
- ✓ Trip & Rate Showcase with Instant Call, Text & Booking
- ✓ Catch Photo Gallery & Client Trip Preparation Info
- ✓ Automated Lead Capture & Seasonal Trip Email Blasts
Full Breakdown
What's included in every plan.
Every feature, technical setup, and daily maintenance service included in your monthly subscription—with zero hidden fees.
Makers$99
Retail$199
Guides$199
| Tackle Makers$99/mo | Retail Stores$199/mo | Guides and Charters$199/mo | |
|---|---|---|---|
| Your website | |||
| A fully built website for your business. Your name, photos, and colors. | ✓ | ✓ | ✓ |
| Works on phones, tablets, and computers. Tap to call or text. | ✓ | ✓ | ✓ |
| Custom fonts and colors matched to your business. | ✓ | ✓ | ✓ |
| Photo gallery for your products or catches. | ✓ | ✓ | ✓ |
| Fishing reports and blog section (Ghost CMS). | ✓ | ✓ | ✓ |
| Pro-staff angler roster and ambassador showcase. | ✓ | — | — |
| Live store hours status, interactive map, and brand marquee. | — | ✓ | — |
| Trip and rate pages. | — | — | ✓ |
| Your web address (domain) connected. | ✓ | ✓ | ✓ |
| Hosting, site security, and photo/video storage. | ✓ | ✓ | ✓ |
| Favicons, Apple Touch icons, and Web App manifest | ✓ | ✓ | ✓ |
| A, CNAME, and ALIAS DNS record configuration (Namecheap, GoDaddy) | ✓ | ✓ | ✓ |
| Apex domain and www canonical 301 redirects | ✓ | ✓ | ✓ |
| Legacy URL mapping and 301 redirect engine (Wix, GoDaddy) | ✓ | ✓ | ✓ |
| Dynamic XML sitemaps & Search Console indexing | ✓ | ✓ | ✓ |
| Robots.txt crawl directives | ✓ | ✓ | ✓ |
| Page-level meta titles, descriptions, and canonical tags | ✓ | ✓ | ✓ |
| noindex / nofollow protocol management | ✓ | ✓ | ✓ |
| JSON-LD Schema.org structured business data (LocalBusiness) | ✓ | ✓ | ✓ |
| Open Graph (OG) meta tags for social sharing | ✓ | ✓ | ✓ |
| Dynamic og:image and Twitter Card image generation | ✓ | ✓ | ✓ |
| Custom branded 404 error handler | ✓ | ✓ | ✓ |
| Click-to-call (tel:), SMS, and mailto protocol wiring | ✓ | ✓ | ✓ |
| WCAG accessibility standards, touch targets, and skip links | ✓ | ✓ | ✓ |
| Explicit aspect ratios & Cumulative Layout Shift (CLS) prevention | ✓ | ✓ | ✓ |
| Responsive art direction with <picture> element media queries | ✓ | ✓ | ✓ |
| Screen-reader accessible alt text on all media assets | ✓ | ✓ | ✓ |
| Next-gen WebP/AVIF image compression pipeline | ✓ | ✓ | ✓ |
| Fixed-position sticky navigation and mobile drawer menu | ✓ | ✓ | ✓ |
| Booking and buying | |||
| Shopify store built right into the site. Catalog, search, and collections integrated. Checkout connects to Shopify. | ✓ | ✓ | Optional add-on |
| Countdown timer for product drops. | ✓ | — | — |
| Online booking for trips and charters. We connect your current booking software or set one up. | — | — | ✓ |
| PayPal, Stripe, Venmo, or custom payment links. | — | — | ✓ |
| Email system | |||
| Email system built into your site. | ✓ | ✓ | ✓ |
| Email signup form on every page. | ✓ | ✓ | ✓ |
| Customer email list1,000 included. $50/mo per additional 2,500. | 1,000 | 1,000 | 1,000 |
| Import your existing customer email list. | ✓ | ✓ | ✓ |
| Automated welcome emails for new signups. | ✓ | ✓ | ✓ |
| Post to your site and send as an email at the same time. | ✓ | ✓ | ✓ |
| Help sending your first seasonal email blast. | ✓ | ✓ | ✓ |
| Schedule posts and emails ahead of time. | ✓ | ✓ | ✓ |
| SPF, DKIM, and DMARC DNS security record alignment | ✓ | ✓ | ✓ |
| MX record routing and domain mail server validation | ✓ | ✓ | ✓ |
| Custom sending domain CNAME & TXT verification | ✓ | ✓ | ✓ |
| Double opt-in confirmation protocol | ✓ | ✓ | ✓ |
| CAN-SPAM and GDPR compliant one-click unsubscribe headers | ✓ | ✓ | ✓ |
| Automated hard bounce detection and suppression | ✓ | ✓ | ✓ |
| Custom SPF/DKIM authenticated domain sending | ✓ | ✓ | ✓ |
| We keep it running | |||
| 150-point daily site check. | ✓ | ✓ | ✓ |
| 24/7 site monitoring and instant error alerts. | ✓ | ✓ | ✓ |
| Fast page loading on mobile phones. | ✓ | ✓ | ✓ |
| Listed on Google, Bing, and DuckDuckGo. | ✓ | ✓ | ✓ |
| Simple visitor counts (no cookie banners required). | ✓ | ✓ | ✓ |
| Automated SSL certificate provisioning and 90-day renewal | ✓ | ✓ | ✓ |
| Strict-Transport-Security (HSTS) and HTTP-to-HTTPS forced redirects | ✓ | ✓ | ✓ |
| Global Edge CDN caching network | ✓ | ✓ | ✓ |
| Dynamic WebP asset compression & lazy loading | ✓ | ✓ | ✓ |
| Distributed cloud object storage for media assets | ✓ | ✓ | ✓ |
| Off-site automated daily backups with 1-click disaster recovery | ✓ | ✓ | ✓ |
| Proactive vulnerability patching & firewall security | ✓ | ✓ | ✓ |
| Framework, core engine, and security dependency updates | ✓ | ✓ | ✓ |
| Search engine algorithm compliance maintenance | ✓ | ✓ | ✓ |
| Cumulative Layout Shift (CLS) web vital optimization | ✓ | ✓ | ✓ |
| Googlebot crawl budget & indexation verification | ✓ | ✓ | ✓ |
| Server-side lightweight telemetry without third-party tracking scripts | ✓ | ✓ | ✓ |
| Incident monitoring, SMS pager alerts, and immediate triage | ✓ | ✓ | ✓ |
| Changes | |||
| Unlimited text, photo, and price updates. | ✓ | ✓ | ✓ |
Have questions about our plans?
Reach out anytime and we'll help you pick the right setup for your business.